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Monthly Archives: October 2016
The Geeks & The Traditional – Managing Alliances and Learning for the Future
Research has shown that between 30 and 70% of all alliances fail, for various reasons (Note 1). Last month I did some research around a merger to apply theory around alliance strategy to a real life case. I summarised this particular case in a short, … Continue reading
Posted in Management, Strategy
Tagged Alliance, Alliance strategy, Daimler Chrysler, Disney, management, Nissan, partnership, Pixar, Successful, Trust
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